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Communications
Strategic communications for B2B and financial services brands. From internal change programmes to external reputation management, I help UK businesses deliver messages that cut through complexity and drive results.
How Can I Help?
Internal & External Communications for B2B and Financial Services Brands (H2)
Clear, consistent communication—inside and out.
In high-trust industries like insurance, financial services, and professional services, communication isn’t just a support function—it’s a strategic tool. Whether you're aligning teams through change, building external credibility, or navigating sensitive issues, getting the message right matters.
But crafting and delivering high-impact communications takes time, coordination, and senior-level experience—especially when the stakes are high.
That’s where I step in.
As a senior marketing and communications consultant with 15+ years in B2B, insurance, and financial services, I help businesses plan and deliver internal and external communications that drive alignment, trust, and reputation.
Book a free 30-minute discovery call to explore how I can support your communications priorities.
What I Offer
Strategic communications built for clarity, confidence, and impact
1 / Internal Communications & Employee Engagement
Keep your teams informed, aligned, and motivated.
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Build communications strategies for change, transformation, and engagement
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Create messaging frameworks that support leadership visibility and trust
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Support HR and leadership teams through restructures, mergers, or cultural shifts
2 / External Communications & Reputation Building
Strengthen trust with stakeholders, clients, and the market.
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Develop external communications that reinforce credibility and thought leadership
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Craft messaging for product launches, campaigns, or market entry
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Build reputation in regulated industries with clear, confident positioning
3 / Crisis & Issues Management
Communicate with confidence—even under pressure.
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Plan and deliver communications during sensitive or high-stakes situations
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Advise leadership teams on messaging, tone, and timing
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Minimise reputational risk with clear and consistent response strategies
4 / Executive Messaging & Strategic Narrative
Ensure leaders speak with clarity and authority.
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Shape strategic narratives that align with business priorities
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Develop executive speeches, statements, and media commentary
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Provide leadership teams with talking points and content for critical moments
My Process
From planning to execution—communication that works when it matters most
Phase | Description |
|---|---|
Discover | Understand business priorities, challenges, and stakeholder needs |
Define Message | Shape messaging pillars, tone of voice, and narrative |
Plan | Develop internal and external communication plans aligned to goals |
Execute | Deliver content, channels, and coordination with leadership teams |
Refine | Review effectiveness, gather feedback, and strengthen ongoing strategy |
Why Bring in a Communications Consultant?
Because getting the message wrong—or saying nothing at all—can do more damage than you think
When you work with me, you get:
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A senior partner who understands complex, regulated environments
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Messaging rooted in business strategy, not just PR tactics
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A calm, pragmatic approach to crisis and issue management
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Clear plans and confident execution—no jargon, just impact
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From strategic narrative development to fast-turnaround comms in critical situations, I help leadership teams communicate with purpose and precision.
Who I Work With
Ideal clients and collaborators:
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Financial services, fintech and insurance firms looking to build visibility and trust
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B2B and professional services businesses navigating transformation
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Comms and HR teams managing internal messaging
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CMOs and CEOs facing issues, change, or reputational risk
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Scale-ups needing external expertise to manage growth communications
Ready to Strengthen Your Communications Strategy?
If you're planning a major announcement, managing a sensitive issue, or need clarity and confidence in your messaging—let’s talk.
Schedule your free 30-minute discovery call to explore your needs and see how I can help.
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